UDDIN, M M Mofiz; SAHA, Sunil Kumar; CHOWDHURY, Manali. Decoding the Digital Mind: How AI-Driven Consumer Insights Transform Marketing Effectiveness in India. Business Research Review, [S. l.], v. 1, n. 1, p. 33–44, 2026. DOI: 10.66348/brr.26.v1.n1.a9. Disponível em: https://spiderpublishing.com/brr/article/view/brr.26.v1.n1.a9. Acesso em: 17 sep. 2026.